Knowledge Center — 1970 seiko

The Modern Willard SPB151 Seiko doesn't write a lot about it, heck they never reference the name Willard, but it is a very important watch in Seiko diving history.  Why they don't call it the Willard is understandable, it is probably an issue with the copyright, since the name comes from a major motion picture that really has nothing to do with Seiko.  The Willard is an important watch and if you read the literature all Seiko really says about it is that it is, "A much respected diver's watch."  How much of an anticlimactic statement it that?  No matter,...

Since the beginning of 2014, Seiko has been proud to be the watch partner of Novak Djokovic. We have watched with delight and admiration over the past six years as Novak has cemented his place as one of the greatest players in tennis history with his astonishing record of 16 Grand Slam victories and 34 ATP Tour Masters 1000 wins. In 2019 alone, Novak won the Australian Open and Wimbledon as well as three other tournaments, including his first in Japan. Seiko now celebrates Novak’s remarkable achievements with the creation of a new Astron GPS Solar watch that offers Seiko’s...

The iconic Seiko SLA033 There are a lot of watch brands out there and there are a lot of watches that claim to be iconic.  Watch brands often claim that there watch is iconic, while that might be true for the brand themself, it often does not mean that the watch is iconic in the watch world.  The SLA033 itself might not be a watch name that rolls off the tongue and perhaps you have never heard of a Seiko SLA033, but you have heard of a Seiko Turtle, this is the watch that started it all.  The watch was...

Seiko Astron GPS Solar Watch SSH021 SEIKO Astron GPS Solar communicates with the GPS network and adjusts to your time zone anywhere on Earth $2,000 - Seiko Astron SSH021 - Out of Stock Seiko Astron Legacy A technological achievement that adds new luster to the celebrated name Astron.Since its launch seven years ago, Astron GPS Solar has taken the art of electronic watchmaking to new heights. With its accuracy of one second every 100,000 years, its ability to connect to the GPS network using just the power of light and its automatic adjustment to every time zone* on earth, Astron GPS...

Apocalypse Now To understand the Captain Willard Seiko SLA033 you have to know about Apocalypse Now.  Apocalypse Now is a classic movie by famed director Francis Ford Coppola.  The movie is loosely based on the Joseph Conrad Novel, "The Heart of Darkness".  The movie takes place in Vietnam during the Vietnam war.  The movie features a character played by Martin Sheen, a U.S. Army Special Operations Officer named Captain Willard.  Capt. Willard is the person the Army calls in to get things done and cleaned up.  He is an experienced assassin, but he is calm and always observing.  Apocalypse Now,...